THE JDL STRATEGIES STORY
We began what is now JDL Strategies over a decade ago. I can tell you straight that more than 200 of my clients now proudly call themselves multimillionaires. Over 500 are millionaires and hundreds more are on their way…
On the way to becoming a financially wealthy…
Our greatest freedom is the ability to become. Yes freedom to move in the direction that we choose and therefore become all that we can be. I certainly never took Australia for granted as I always realised that in all its essence, she is set for the prosperity of its people.
For a moment imagine the right to own part of her! Yes…to own land, businesses, houses and fully exercise your right to acquire capital. Imagine a country where those who want to succeed not only are encouraged, but the very nature of its laws, gives him or her all the support for it to be so.
My name is Julio De Laffitte and I wanted to take a quick moment to talk with you about the exciting future that awaits you. Yes, if you live in Australia and if going ahead financially is something that interests you…I tell you now that Australia is THE BEST and EASIEST country on the planet to do just that.
I have always been very forward focused with wealth building strategies and because of that, over the years, I not only was able to acquire wealth for my family, I managed to develop an enviable reputation as a soughtafter speaker on this matter of wealth. Some even call me a business leader and wealth creation coach. But I don’t want to get ahead of myself. It is just a system I used to become financially free and I can show you how it works.
Most people genuinely do not know how to get ahead in life financially. That is, they only know how to work for money and never make the distinction or the switch of money actually working for them.
My system shows you how it works. Yes, as you’ll see in this package, in any financial climate you can make the switch to have money working for you. So, do you have equity in your home or cash flow left over to support an investment? Are you actually thinking about this? If you are not… I can guarantee that you are just matching your income to your bills…time is passing you by and there is no wealth in that!
‘Easy for you and all those rich people out there’ you may be saying. Well, yes and no…everything is relative.
Let me explain…
I was born into a prominent Brazilian family with a rich business heritage and was learning the principles of wealth creation from an early age. When most kids are thinking about their first date, my entrepreneur father put me in charge of one of his companies. He drove me 500 km to the factory, dropped me at the door and told me to call him if I had any questions. I was 15. Yes, it was daunting. Yes, it was scary. But it taught me so much.
By my late teens I had established several thriving enterprises in my home town of Rio de Janeiro, including a clothing manufacturer and food retail business. So in some respects, yes it has been easy for me…or at least easier than someone whose family does not have a strong business background. But I did the work that needed to be done. Does that make sense?
But everything is relative. Growing up in Brazil we were controlled by a dictatorship…inflation ran at 300%… when interest rates in Australia were 12% per annum, in Brazil they were 12% per month! To put that in perspective, if you borrowed $100 000, next month, that’s right within 30 days, you had to come up with $12 000 just to pay your interest. You can call that easy if you like…I would have preferred the Australian 12% per year! Still, I managed to finish high school and on graduating I studied economics at university, seemed kind of natural given my upbringing.
But like many young people I wanted to see the world and experience different things so I set off for Australia. I arrived in 1988 with no English, no knowledge of the Australian business culture, no business contacts, and no starting capital. Again everything is relative, but let me tell you, even with my upbringing, what some would call “business pedigree”, it was not easy. Starting anything from scratch rarely is.
Here’s the thing. Within seven years I had mastered the language, attained a commerce degree and diploma in financial planning, and built substantial business interests with a desirable net worth. From a standing start, armed only with knowledge and a desire to succeed, I had made it. I am living proof that it is possible in Australia to start from nothing and be wealthy, if you only know how.
And here’s where my story may get interesting for you, and has certainly been interesting for my many millionaire clients. It was not long after this that I conceived the unique business model that has become JDL Strategies.
It was a concept born of my frustration with the second-rate advice and fragmented service I encountered when I went looking for professional help to manage the wealth I was creating in this country. Many of the advisers I came across were clearly product-focused, rather than client-focused. And with different advisers selling a huge variety of products, I felt confused and knew that consumers faced a daunting task in pulling together and making sense of all the information.
So I really felt there was a strong need for company that could save people time and money by integrating financial planning, accounting, finance, and property investment services into a cohesive package.
What I wanted was to create a one stop shop that worked strictly in your best interests, not for the interests of an investment product provider. That’s what makes JDL Strategies distinct from our competitors. We provide a team of specialists who work together to deliver the best outcome for you.
I’m proud to say that today, I have created just that, with JDL Strategies. Our motto is one client at a time, each client for life. We work by identifying the financial inefficiencies in your circumstances and then applying the ‘financial principle engine’ to address these and start building wealth. The way I see it, we become lifelong partners with you on your journey to achieving your financial and lifestyle goals.
I’m pretty happy that we’ve done that. I’m also very proud to be one of Australia’s most sought-after investment communicators having headlined the Perth Money Show for three years running. I also speak regularly at events around the country and some have referred to me as “Australia’s answer to Robert Kiyosaki”.
I have been in this great country for over 20 years and just love being an Australian citizen. When you’re so close to things, sometimes you may not see them for what they are. Growing up in a developing country has given me another perspective. The Australian Government lets you study, achieve, borrow, and invest with such freedom – the only thing you have to put in is the work.
So yes, that’s why I said at the start, in some respects it has been easy. And it is. But you see, for too long, the rules of the game of capitalism have been understood only by an elite few and a mystery to the rest of us. This is bad for our society and bad for our economy. And it doesn’t have to be this way.
JDL Strategies has changed the investment landscape forever. Now everyday, hardworking Australians just like you have access to information, knowledge and advice that was once the sole preserve of a rich few. Better still, the JDL Strategies system is one that is stress free and by using our carefully crafted selection criteria does not invite undue risk for investors and lets them play the game of capitalism and reach their financial targets.
So please, take a few minutes to go through this package thoroughly. You’ll find it informative, interesting and hopefully “possibility expanding” as you begin or continue your journey towards financial independence.
I hope we can work together to help you secure your family’s future in this most exciting time for building wealth in this wonderful country of ours.
Warm regards,
Julio De Laffitte Bachelor of Commerce, Diploma of Financial Planning, Diploma of Theology
